“A HUGE thank you for all help, support and guidance. As ever, it has had some amazing feedback and I think it was definitely the highlight of the day. It’s been a pleasure working with you again on this, look forward to seeing you at the next one!” – Caroline Scott, Head of Retail and Communication Activity - Marks & Spencer
Marks & Spencer
EVENT
The Annual Managers’ Conference
BRIEF
Showcase the iconic British brand’s latest Christmas fashion and style range at an internal conference to the senior management team.
SERVICES
- Event and Catwalk Direction & Production
- Model Casting and Choreography
- LED Screen Video Content Creation
- Music Production
OUTCOME
The latest collection was bought to life through production and direction of two catwalk shows and dinner events held at both the Wembley Stadium and The Business Design Centre, Islington. Over 1,500 managers attended.
Alongside professional child and adult models, a number of Marks & Spencer staff surprised guests by taking to the runway, driving impact to the range’s core values of being made for real people as well as adding to the festive fun.
Specially created LED screen content showcased the latest campaign advert and ATL material, plus revealed the surprise appearance of the Marks & Spencer staff models.